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Needed!. |
extended in line with the changing modern attitudes and needs. They are not only tourism
ambassadors, they are a mobile resource of tourist information. The services offered by
the Metermaids are many and varied, they are ideal for all forms of public relations and
promotions.
They have been photographed with everyone
from ex Prime Minister
Bob Hawke to Wally Lewis and John Farnham. Gone are the outdated tiaras, replaced by
the sun-conscious and true Aussie Akubra hat ideal for our tropical climate. Gold Lycra
Bikinis with the occasional sequin have replaced the traditional lame bikini and even the
traditional form of financing the service has taken a new turn.
The Surfers Paradise Metermaids were
introduced in 1965 to help beat the bad image created by the installation of parking
meters on the tourist strip in December 1964. This was a controversial promotion, using
young women dressed in gold lame bikinis and tiaras, who strolled the streets of
Surfers Paradise feeding coins into expired parking meters, and leaving a calling card
under the windscreen wipers. |
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the beaches and our beautiful holiday resort. Within weeks the idea had attracted national and worldwide publicity and the meter maids became the spearhead of many a promotional drive throughout Australia and New Zealand. This was one of the best known gimmicks and probably the best known Gold Coast promotion |
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In the past a weekly contribution of a few dollars was paid by each local business as part of their community service but in this commercially competitive era, sponsors are expecting public profile and positive media exposure in return for their dollar. Now the Surfers Paradise Metermaids feature in major magazines such as Penthouse, Ralph, The London Observer, Entrevue Magazine and the list goes on. |
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| The Surfers Paradise Metermaids currently have a video rated (R) on the market featuring 8 of the Gold Coasts most beautiful women which can be purchased on their web site. The Surfers Paradise Metermaids of today are probably the most photographed icon the Gold Coast has to offer and we are still attracting media attention from all over the world. |
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Sexy 2003 calendar now available! |
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